Google AdWords :: PPC Management
With over 70% of online searches going through Google every single day, it is easy to see that Google has become the dominant force in Search Engines. Kudu are working with Google AdWords on a daily basis thereby obtaining a specialist knowledge in the PPC field which is then passed onto you!
How PPC works :: Basics
Pay Per Click can be used by anyone with a website and there are a few simple steps to get you up and running.
- Keywords :: Create a set of Keywords relevant to you Products : Services : Business
- Bid Amount :: Set your bid for each Keyword, higher the bid higher your page position
- Create Ads :: Produce your two line compelling line text adverts to link directly to your site
- Sponsored Links :: When a user searches with one of your selected keywords, your advert will appear on the right hand side of the web page
- The Magic :: The are attracted by your advert and click on your link and then land directly onto your web page!
- Charge for Click :: You are then charged for that click depending on the pre-set amount for the searched keyword term
Where we can help
A Pay Per Click Account is not rocket science to set up but it takes constant monitoring, with adjustments and optimising continually needed to get the best results. This more often than not has to be done on a daily basis.
If you are genuinely serious about obtaining the best results from your Pay Per Click Advertising, you will soon see that outsourcing the day to day management of the account is one of the best decisions that you can make.
Contact Kudu Solutions today and get the edge on your competitors!
